Frasier tries to make a good impression on the new station owner and ends up becoming his mentor. The guy is a young Sillicon Valley billionaire who has more money than society expertise, and seeks from Frasier the help he needs to enter the high society lifestyle without embarrassing himself. But Frasier sees his dream job go down the drain when Todd starts copying everything about him, his clothes, his furniture etc. Frasier then decides that perhaps he should be the one changing styles, but doesn't find anything that relates to him as much as his old furniture. Lastly, Frasier receives the worst news of all, Architectural Digest is doing a cover story on Todd's apartment. Meanwhile, Niles struggles to be a royal pain in the ass in front of Mel's society friends, as a part of her deal to give him the divorce, but his bad behavior actually brings good results and only makes him look even better for her friends.
Season 8 Episode 4 of Frasier resulted in a 0.00 rating in the 18-49 demographic.
After many years spent at the "Cheers" bar, Frasier moves back home to Seattle after his policeman father Martin Crane gets shot in the hip on duty. After Martin struggles with living alone after the incident, he moves in with Frasier in his luxury apartment at the Elliot Bay Towers along with his dog Eddie. Hired by Frasier, Daphne Moon also moves in as Martin's personal physiotherapist. Also living nearby is his younger brother Niles Crane, who is also a Psychiatrist.
Frasier's new life in Seattle beings when he is employed by a radio station to offer therapy in a call-in manner. Produced by Roz Doyle, who becomes Frasier's friend, Frasier handles the everyday problems or people... sometimes uninteresting and even frustrating to Frasier but his ultimate goal will stay the same he wants to and enjoys helping people.