Five masters of their own protein - beef, chicken, pork, seafood and veggies - collide in a battle for protein supremacy. Right off the bat, Guy Fieri gives them 20 minutes to make something between buns, and then they get a helping hand with a list of ingredients to use in a regional dish. The chefs in the final round get only eight ingredients to make their dinner dishes, and one protein master will best the others and win a guaranteed $20,000.
Guy Fieri sends four talented chefs running through the aisles in a high stakes, high skills, grocery store cooking competition. The chefs are hit by real-world challenges like finding workarounds when all the essential ingredients are suddenly "out-of-stock" or having to create a masterpiece when you can only cook with "5 items or less" or on a $10 budget. In the end, the food does the talking, as the last chef standing has the chance to make some serious dough!