Katy Keene struggles to manage the pressures of her day job at Lacy's Department Store and her very demanding boss, Gloria, who is a legendary personal shopper. Lucky for Katy, she has the support of her longtime boyfriend, KO Kelly, who has his own dream of becoming a professional boxer and a surprise Katy wasn't expecting. Katy's roommate and close friend, Jorge auditions for a Broadway play, but it doesn't go as planned and he tries a different route to potentially get noticed. When Katy meet her new roommate Josie, she knows they will be fast friends. Josie meets record producer Alexander Cabot, but it is all seems too good to be true when Alexandra Cabot gets involved. After a long day, the group of friends, including 'It' girl Pepper, all meet at their favorite hangout, Molly's Crisis, to watch Jorge perform as his alter ego, Ginger, and to see Katy's latest fashion creation.
A Riverdale spinoff, following the lives and loves of four iconic Archie Comics characters - the fashion icon Katy Keene, the prodigal singer Josie McCoy, the performer Jorge Lopez, who's also the drag queen Ginger and the 'it girl' Pepper Smith - as they chase their twenty-something dreams in New York City. This musical dramedy chronicles the origins and struggles of four aspiring artists trying to make it on Broadway, on the runway and in the recording studio.