Having filled in an application for the Rhoades' to be on a game show, Al and Peg appear on the game show for newlyweds - "How Do I Love Thee", portraying Steve and Marcy.
The Bundys are a stereotypical 'white trash' American family. Al is a shoe salesman who is fond of frequently reliving his doubtful 15 seconds of fame on the football field. Al is terrified of the all-to-frequent amorous advances his ditsy wife Peggy, a woman who must spend most of Al's wages at the salon and the mall. They have two children: Kelly, the stunning but superficial party animal, and Bud, who is too wrapped up in himself to realize his goal of 'scoring' with a girl.