Roseanne and Dan open up shop at Lanford Custom Cycle, but selling a bike proves an exhausting challenge, as does keeping the household fine-tuned with Becky in charge.
The show portrayed a working-class family struggling to get by on a limited income in the fictional town of Lanford, Illinois. Many critics considered the show notable as one of the first sitcoms to portray an American family in which economics necessitated two parents working jobs outside the home.