Betty gets to run her own Mode photo shoot at the United Nations to promote their anti-malaria initiative, "Nothing but Nets." But Matt has been demoralizing her. Amanda makes friends with Daniel's new temp employee, Helen. Wili is trying to protect a loved one and Hilda tries to help Justin through Marc.
Season 4 Episode 1 of Ugly Betty resulted in a 0.00 rating in the 18-49 demographic.
Image is everything, and in the high fashion world it's more true than anywhere else! Could Betty fit in? This young, intelligent, sweet and hard-working girl has only one dream! Working in the fashion industry, but is there a place for a less than pretty women?